September 22 / 2016

VONDOM opens a new showroom in Los Angeles

VONDOM keeps on setting trend in the U.S.. After the opening of its first showroom in New York (2014) and the successful participation in fairs and events, such as the NeoCon in Chicago, the HD in Las Vegas or the Miami Open, the firm heads towards the West Coast to showcase its cool designs in one of the most thriving global design capital, Los Angeles, California.

The City of Los Angeles is indeed a place where to be, where thing happens. The second largest city in the U.S. is not only a cultural mecca with more than 100 museums and the home base of Hollywood, but also a vital business centre with two important leading industries: leisure and hospitality.

With its eternal summer and outdoor living culture, L.A. is a perfect market for stylish indoor and outdoor furniture specialist VONDOM that started its expansion in the US in 2014 with the creation of a subsidiary in New York and the opening of its first US flagship store in the Manhattan’s iconic D&D Building.

The presence of an office, staff and a showroom, followed by a warehouse and logistics centre in Florida, proves the strong commitment of the brand to consolidating and growing in this market. It also represented a challenge, as the opening of the US market occurred during the global crisis, while most companies were reducing their investment budgets and the demand for furniture was decreasing.

The new 300 sqm showroom is located at the Pacific Design Center in Melrose Place, West Hollywood, the West Coast’s leading resource for the traditional and contemporary residential and contract interior design markets.

VONDOM aligns with California lifestyle. With its avant-garde approach and fashion-forward influence, the Spanish brand connects perfectly with the Los Angeles design culture as a whole. The new space will offer visitors and professionals the possibility of experiencing VONDOM’s cutting-edge products, all of them fruit of the collaboration with big names of the international design scene.

The in-house design team adapted the showroom to the brand aesthetic, using glass walls, high ceilings and concrete floors to create a dynamic and sophisticated showcase for VONDOM’s latest collections of furniture, planters and lighting items.

With only two years in the U.S., this market is already in second position in the export ranking, representing almost 20% of the total company’s turnover. The potential of US is huge for the brand that is already planning their next steps for gaining market share: opening of other showrooms and participation in fairs and main events.

VONDOM L.A. Showroom

Suite: B114 – PDC 8687 Melrose Avenue. West Hollywood, CA 90069, US

Tel.: + 1 (424) 777-0650

[email protected]

Guardar

Guardar

Highlights

Salone del Mobile.Milano 2020: EXPORMIM, handcrafted indoor and outdoor furniture

Founded in 1960 and dedicated to designing and manufacturing furniture for over 60 years yet, EXPORMIM has developed an extensive catalogue made up of original pieces for indoor and outdoor use, committed to environmental sustainability, quality and good design. At the Salone they will be showcasing their most iconic designs plus some new launches, such as the brand-new ARMADILLO armchair by Mut Design. Not to be missed!

Salone del Mobile.Milano 2020: POINT, timeless designer outdoor furniture

POINT is a family-owned company with 100 years of history. Founded in 1920 the brand is specialized in the design and manufacturing of outdoor furniture. In collaboration with renowned international designers POINT has nowadays presence in over 70 countries. Discover the new collections that will be presented at the Salone del Mobile.Milano!

Salone del Mobile.Milano 2020: MOBBOLI, office furniture with a strong appeal

Launched in 2018 by Spanish office furniture specialist delaoliva, MOBBOLI is a new, flexible furniture brand committed to a high-quality contemporary design approach that is contextual, practical, sustainable and inspirational. At the Milan Salone, the brand will be exhibiting a selection of its latest successful designs, among them the CAP, ODEI and CUA collections. Find out more…

 

imm cologne 2020: KETTAL. Outdoor furniture with a refined timeless identity

Outdoor furniture specialist KETTAL kicks off the 2020 at the imm cologne, in the Pure editions hall, presenting the first new launches of the year which include the new Urquiola's BAND chair family and the refined MOLO modular outdoor sofa, a creation by the Italian designer Rodoldo Dordoni for the brands. The firm extend also its catalogue with two new lighting products: the lamps HALF DOME (Naoto Fukasawa) and the BELA lamps (Doshi Levien). Not to miss! Read on and discover more…

Imm cologne 2020. ONDARRETA. Charming tables and chairs for the domestic and contract market

A family-run business specialized in the designing and manufacturing tables, chairs and stools for home and contract use, ONDARRETA brings to Cologne a selection of its latest successful collections (DRY, LANA, BAI), plus three new launches full of charm and style that mark the beginning of new collaborations with recognized designers: the HARY seat collection, by estudi{H}ac, the ALO chair by Gabriel Teixidó and the OLA  room divider by Silvia Señal. Please sit down and read on for more information…