MAISON & OBJET 2012: the high-end Spanish home-fashion on diplay in Paris

Covering an exhibition surface of more than 3.000 sqm, the twenty-three Spanish firms, all of them ambassadors of MUEBLE DE ESPAÑA, will unveil their innovative interior solutions, inspiring designs and superb craftsmanship in 7 attractive pavilions, such as Coté Déco, Scènes d’Intérieur or Now!Design à vivre.

The Spanish Association of Furniture Manufacturers and Exporters (ANIEME), with the support and collaboration of the Spanish Foreign Trade Institute (ICEX), coordinates the collective participation of 23 Spanish companies at the upcoming edition of MAISON & OBJET, that will be held in Paris from the 20th to the 24th of January 2012.

Covering an exhibition surface of more than 3.000 sqm, the twenty-three Spanish firms, all of them ambassadors of MUEBLE DE ESPAÑA, will unveil their innovative interior solutions, inspiring designs and superb craftsmanship in 7 attractive pavilions, such as Coté Déco, Scènes d’Intérieur or Now!Design à vivre. From exquisite handmade furniture pieces and eye-catching fabrics, all of them exuding style and originality, to more brilliant avant-garde designs, MUEBLE DE ESPAÑA covers everything a professional designer could ever need and generates emotions.

Distributed in pavilions 3, 4, 5, 6, 7 and 8, Spanish stands can be easily spotted as all of them exhibit under the corporate brand of MUEBLE DE ESPAÑA:

The collective participation at MAISON & OBJET is one of the main events for MUEBLE DE ESPAÑA, as France is its main destinations market. According to latest figures (Sept. 2011), Spain’s furniture exports to France amounts to 264.3 million Euros, representing a share of 26.3% of total sales abroad.

To provide media and professional of the sector with information about Spanish exhibitors and their latest collections to be exhibited in Paris, ANIEME has set up a wide programme of promotional actions, such as:

• a special site with detailed information about Spanish brands, stand locations and last collections on display: www.muebledeespana.com/paris;
• e-mailings to more than 8.000 contacts, all of them importers, distributors, agents and specifiers of furniture in main foreign markets;
• coverage of the event through MUEBLE DE ESPAÑA’s social network: Facebook fan-page, Flikr and You Tube.
• the e-catalogue Spanish home-fahion at Maison & Objet 2012.

Au revoir in Paris, then! We will be enchantés of meeting you.